Wedding Ideas

Pnina Tornai’s Newest AFFORDABLE Bridal Line

Posted on May 27, 2021 by New Jersey Bride

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Leading bridal designer Pnina Tornai introduces a new collection exclusively for Kleinfeld Bridal, home of TLC’s Say Yes to the Dress. This debut collection, P by Pnina Tornai, includes all of the signature elements the famed designer is known and loved for, but this time, is competitively and accessibly priced—starting at just $2,200.

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In the wake of the Covid-19 pandemic, unable to travel from Israel to New York to meet with brides-to-be at Kleinfeld, designer Pnina Tornai spent her time reflecting on the past year, turning her inspiration into anew line brides will love. Refusing to compromise on quality and craftsmanship, Pnina worked to create a collection that still has her signature fit, look, and feel, at a price point more brides can factor into their post-pandemic budget. With brides opting for smaller, more intimate weddings with tighter budgets, she wanted to make sure they could still find a style in her collection that would fit their needs; enter P by Pnina Tornai.

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“The P by Pnina Tornai collection is designed for a modern, young-at-heart bride looking for a fashion-forward gown at a friendly price,” says Pnina Tornai. “So many beautiful and meaningful words start with P—my message with this collection is that everything is possible and that the journey of a bride should be filled with pleasure and positivity.”

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Staying true to her design aesthetic, this new collection was influenced by the most popular dresses from her previous couture lines, including classic ball gown, A-line and mermaid silhouettes, complete with embellished lace and hand-sewn appliqués. “The dresses made their debut at Kleinfeld last month and the reaction has been incredible,” says Kleinfeld Co-Owner Mara Urshel. “From Pnina’s signature corsets and beading to clean shapes and fabrications, all at a great price point, our sales staff and brides are loving it.”

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Starting August 6, Pnina Tornai will be at Kleinfeld for a trunk show. Brides will have the opportunity to work one-on-one with the designer in person for the first time in over a year due to Covid travel restrictions. Tornai will also be available for press interviews and to personally review the P by Pnina Tornai collection in-store.

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